Бизнес-книги
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Promoting Metal
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
The research project revolves around the Danish metal culture and maps the processes taking place in the promotion of metal bands’ concerts. The contents and conclusions of this research is with a foc ...
Functional canned foods
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
The market of functional foods is developing dynamically in the world and in Hungary, too. However, while dairy industry and baker industry have launched several successful products on the market, th ...
Marketing Activity of Hungarian SMEs Working in the Food Industry
Раздел: Маркетинг. Общие вопросы
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Язык: Русский
The importance of the small- and medium-sized enterprises (SMEs) is undisputable both inside and outside the EU. Two in three employees are employed by these enterprises and they produce almost half o ...
Разработка инновационного проекта
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Язык: Русский
Данное издание предназначено для студентов, изучающих дисциплину «Инновационный менеджмент», а также для всех потенциальных разработчиков инновационных проектов, находящихся на начальной стадии. В раб ...
Doing Business in the Middle East, the Art of Success
Раздел: Общий менеджмент
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Язык: Русский
This book is a detailed study on how to conduct a successful business anywhere in the world and particularly in the Middle East. It is a complete guidance on how to run a firm, manage employees, c ...